HIT THE SPARK was conceived out of love for the cannabis plant and all of its many contributions to health and wellness, the environment, and humanity’s overall happiness quotient. Founder and contributor, Morgan Noble has 10 years of experience marketing for companies in the Financial Services, Food, Consumer Goods, Fashion, Entertainment, Building/Construction, and Auto industries. An entrepreneur herself (she previously founded and ran her own successful creative agency), Morgan has a special fondness for startups and empathy for the all-consuming struggle of launching a new business. It’s her intention to help cannabis businesses find their footing and create branded marketing campaigns that catapult them to an entirely unanticipated level of success.


MORGAN NOBLE – Founder + Managing Editor

An industry-agnostic chameleon, Morg combines her strong creative intuition with a pragmatic, analytical approach to design – a special brew of skills that won her 10 creative awards in 2016 alone. A serial entrepreneur at heart, Morgan is an out-of-the-box thinker who revels in the challenge of identifying the fundamental advantage of a new brand and translating it into a narrative that sells. When her laptop is closed and put away, you’ll find Morgan holding strobe-light dance parties with her 4-year-old minime, catching a mean burn down by the lake, or embarrassing her husband at the rifle range – her collection of bullseye practice targets is quite large and continues to grow…View Morgan’s work at morganlane.co